World of Watson

The place, IBM World of Watson held in Las Vegas. The time, 2016, or rather, the not-too-far future  Watson and the field of machine learning represent a truly exciting and terrifying potential shift in the way industries will function, and a further domino effect of how we will all work and live. Machine learning doesn’t […]

Shattered Might @ GDC 2016

This year’s GDC was a first for Helios. We have tried to attend each of the last several years, as the overlap between latest and greatest technologies in the gaming world and experiential technology is significant. But this year was a little bit different – it was the first time that we would be participating […]

A Day In The (Met)Life

What constitutes a day in the life of a Helios producer? Adventure! To say the position of a Helios producer can take you to new heights is an understatement. Literally. In order to bring Jets and Giants fans a brand new kind of experience at MetLife Stadium, we’re taking fans on a virtual reality journey […]

5 Takeaways From First Oculus Connect

On September 19 and 20, Oculus hosted its first ever developer conference in Hollywood, California. The attendees of this conference were primarily content makers and developers excited about the Rift and its possibilities. The energy at the event was palpable, and with the demo rooms filled up, the hallways quickly became demo areas for attendees’ […]

GDC 2014

So when I look at most corporate events, I do so through a very different set of lenses than most attendees. I’m typically looking at booth layouts, technologies used to present and promote new products, and anything new and cool — with little regard for the actual reasons for the conference. This year is a little […]

EventTech 2013

EventMarketer EventTech 2013 took place at the Bellagio in Las Vegas, and it was my first time attending any Event Marketer event. I had the opportunity to attend a number of different sessions, as well as speak. The topic I spoke about was: “Analyze, Synthesize, Maximize: Measuring Digital Experiences”. Data and Analytics have always been a focus of […]

Digital Playbook

Late last night I received George P. Johnson and partners’ Digital Playbook. At first glance, it seemed like it had missed a few key elements. This morning our exec team reviewed the playbook in depth at our weekly process meeting and it proved to be a more interesting document than I had initially thought. There are some […]